Digital shelf edge, aisle fins and gondola displays
Target messages at the point of decision.
Increase product visibility, monetise space with retail media and enhance the shopping experience with digital shelf edge, aisle fin (bus stop) and gondola-end displays. Give your customers the information they need and signpost them to the latest promotions, so they can make the best purchase decisions, within inches of the products they want to buy. These solutions can form part of a complete digital retail experience or combined with traditional POS.
Digital Shelf Edge Displays
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Increase Product Visibility: Display vibrant, attention-grabbing content right where it matters – beside your products.
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Enhanced Customer Experience: Provide detailed product information at the point of decision-making, helping customers make informed choices.
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Real-Time Updates: Automatically adjust pricing and promotions based on factors like weather conditions, stock levels, and audience preferences.
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Cost & Time Efficiency: Reduce the costs and time associated with paper ticketing through seamless digital updates.
Aisle Fins
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Eye-Catching Signposts: Guide customers to specific products and categories with highly visible digital aisle fins.
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Increased Engagement: Customers spend 60% more time viewing products displayed with digital aisle fins compared to static alternatives.
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Higher Visibility: Aisle fins are 2x more likely to be seen and 39% more likely to be noticed in busy aisles than traditional signage.
Gondola-End Displays
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Modern Merchandising: Attract customers' attention with dynamic, digital gondola-end displays that showcase promotions and special prices.
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Maximised Visibility: Strategically place gondola-end displays to enhance the visibility of product promotions and drive purchases.
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Integrate automated product sampling with our gondola-end smart vending solution.
Effective messaging that can change like the weather
With Pixel Inspiration’s digital shelf edge, aisle fin and gondola-end displays, promotional messaging becomes more targeted and can automatically be determined by any condition, including local weather conditions, stock situations or even audience preferences.
Through the use of dynamic QR codes embedded into display content, you can also help connect shoppers to coupons, loyalty programs, and competitions, bridging the gap between in-store and online retail marketing.
Show-stopping, customised content designed by our content production team ensures that your displays perform at their best. We offer 24/7 support, monitoring and maintenance via our dedicated support desk team who can remotely manage the digital network and content scheduling–saving you time and money. Real-time updates and automatic configuration via data feeds from existing EPOS and Planogram systems further enhance the efficiency and effectiveness of these digital display solutions.
What we did for WHSmith
Pixel Inspiration worked with WHSmith to implement a comprehensive digital display strategy across their stores. By standardising formats and synchronising promotional content with merchandising changes, we significantly enhanced the in-store customer experience.
As part of the wider roll-out of digital media in stores, we also delivered additional “Stores of the Future”, found in major UK airports such as Heathrow and Gatwick.
The digital signage experts
Pixel is an award-winning provider of high performance digital signage systems. With over 20 years’ experience in the industry, we’re one of the most respected names for digital signage solutions in the retail and hospitality sectors.
Our people are completely focused on ensuring your customers have the most engaging, illuminating and enjoyable experience when they’re with you. We work closely with you to bring your ideas to life, and make sure the final solution does exactly what you want. With dedicated project managers and a nationwide network of service engineers, you can rely on Pixel for the inspiration to take your customer engagement to the next level.
Brands choosing Pixel for their shelf edges, gondolas and aisle fins
